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6 Must-See Sessions From PRSA ICON 2023 To Prepare For 2024
This year’s PRSA ICON conference is shaping up as one to remember. The team from Fullintel is looking forward to several sessions at this year’s event so we can learn more about crisis management, the...
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Fullintel Head of Insights Named PRSA North Pacific Co-Chair
Fullintel’s Head of Insights, Angela Dwyer, has recently been named co-chair of the Public Relations Society of North America (PRSA) North Pacific District for 2024. Alongside the rest of the...
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How to Audit Your Digital Marketing Channels, Part 1
This is the first of a two-part series on the nuances (and importance) of conducting regular social media and digital marketing audits. This week’s post discusses how to audit the lion’s share of your...
View ArticleHelping Major Entertainment Company Understand Audience Reaction to its...
Helping Major Entertainment Company Understand Audience Reaction to its Latest Film Release Through Human Curation The Client An American multinational entertainment and media conglomerate founded...
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How to Audit Your Digital Marketing Channels, Part 2: Social Media
This is the second of a two-part series on the nuances (and importance) of conducting regular social media and digital marketing audits. Our first post discussed how to audit the lion’s share of your...
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Top Pharma News in October 2023
Tech-Driven Healthcare Advancements Steal the Media Spotlight Cutting-edge technology, particularly artificial intelligence, is revolutionizing various aspects of our lives, with healthcare standing...
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How Thinking Local Sold Out an Atsuko Okatsuka Show
Tactical Showcase Series: In this series, Fullintel’s team engages in micro-influence and targeted PR efforts and measures the success. In its first installment, Angus Nguyen, Marketing Director at...
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Coyote Vs. ACME: Artists Fight Back to See Animated Film Released
November is AMEC Measurement Month, and to highlight the importance of measurement, we’re looking at a number of interesting and hopefully entertaining subjects. In this first edition, we evaluate how...
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Fullintel Wins Four 2023 AMEC Awards + Commendation for Young Professional of...
CAMBRIDGE, Mass. – Nov 20, 2023 – Fullintel, a global media monitoring and intelligence service that specializes in human curation, research-based analysis, and AI-driven predictive intelligence, is...
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Fullintel Head of Insights to Share Newest Trust Research at IPR Research...
Fullintel’s Head of Insights, Angela Dwyer, will present new and original research and data on the importance of trust for brands at this year’s IPR Research Symposium on Nov. 30. Dwyer has produced...
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Top Pharma News in November 2023
The Role of AI and Technology in Modern Medicine Continue to Drive Media Coverage In the ever-evolving intersection of technology and healthcare, key themes regularly focus on groundbreaking...
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Decoding the Bravoverse: Bravo’s Blueprint for an Authentic Reality Cinematic...
In the past Fullintel has analyzed coverage for the Barbie Movie and Coyote vs ACME. In this edition of Decoding, Fullintel dives into reality TV to demonstrate how powerful media analysis can drive a...
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Christmas Toy Trends: Innovation and Nostalgia Lead the Way
As Christmas approaches, it’s clear that while blockbuster movies and TV shows influence gift choices, innovative toys often outshine those tied to well-known franchises. This year, we’ve analyzed...
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Keeping a U.S. University Secure via Real-Time Social Media Monitoring and...
Keeping a U.S. University Secure via Real-Time Social Media Monitoring and Threat Assessment The Client The client is an American higher education institution and member of its home state’s university...
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How Social Media Fuels Real-World Political and Social Turmoil – And What It...
Protesters and counter-protesters square off and descend into violence as arrests are made. A flash mob assembles and ransacks a major retailer, shoplifting thousands of dollars in items. Observers...
View ArticleNational Trade Association Implements Monthly Competitive Media Measurement...
National Trade Association Implements Monthly Competitive Media Measurement Driven by Impact Metrics The Client A U.S. national industry association established several decades ago, this...
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Measuring Everything: Contextual Tagging Drives Success for Medical...
Measuring Everything: Contextual Tagging Drives Success for Medical Technology Firm The Client A global leader in medical technology, vision care, and innovative surgical products. Through its...
View ArticleBuilding Deep Competitive Analysis Across Traditional and Social Media for...
Building Deep Competitive Analysis Across Traditional and Social Media for Medical Device Maker The Client A global medical device company with a mission to drive scientific innovation to address...
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Expert Panel: 7 Top PR and Communications Trends of 2024
PR, communications, and media measurement are always evolving. That’s especially true for 2024 as PR professionals and their organizations stickhandle an increasingly unstable world, rampant...
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How to Pitch to Healthcare Media: Press Event for JPM Healthcare Conference...
What’s the best way to get a busy healthcare reporter’s attention? What topics are of most interest to biopharma journalists in 2024? What’s the best way to pitch your biotech story? Answers to these...
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